2026 | Collage, Acrylic and Resin on Wood | Original Framed Artwork
The price is wrong. The value was never yours to determine.
In Mispriced, contemporary artist Alissa Van Atta explores the complicated relationship between feminine worth, cultural expectations, and the systems that attempt to assign value to women.
Part of her provocative The Price of Her collection, the artwork transforms the familiar imagery of commercial barcodes into a pointed examination of how women are evaluated, underestimated, and measured against standards they did not create.
Bold black barcode lines stretch horizontally across a stark white surface, accompanied by a vertical sequence of oversized numbers. In the upper right, the softly handwritten word mispriced introduces an understated but powerful challenge to the mechanical certainty of the surrounding imagery.
In retail, a pricing error suggests that an item's assigned monetary value does not accurately reflect its intended price. It is a mistake that can be identified and corrected.
But what happens when the thing being inaccurately valued is a woman?
Throughout history, women's contributions have been systematically undervalued. Their labor, intelligence, creativity, emotional support, and achievements have often been measured against standards that diminish their significance or fail to recognize them altogether.
At the same time, women encounter relentless judgments about their appearance, age, desirability, relationships, and perceived success. Their value can seem subject to constant reassessment by a culture that treats feminine identity as something to be appraised.
Mispriced challenges the legitimacy of those judgments.
Rather than suggesting that a woman simply deserves a higher price, the artwork questions the underlying assumption that her worth can be assigned a price at all.
The restrained black-and-white composition reinforces this tension. The barcode represents the impersonal authority of commercial classification, while the handwritten declaration introduces a human voice capable of questioning the system itself.
Created using collage, acrylic, and resin on wood, the artwork combines the graphic precision of commercial labeling with the individuality of handmade expression. Its polished resin surface echoes the presentation of consumer merchandise, introducing an additional layer of irony into its criticism of commodification.
Within The Price of Her, Mispriced expands the conversation beyond ownership and availability to examine who holds the power to define value—and what happens when that authority goes unquestioned.
Minimal, provocative, and deliberately ironic, the work invites viewers to reconsider the difference between a price assigned by others and a worth that cannot be quantified.
Perhaps she was never mispriced. Perhaps the entire system of valuation was wrong.
Artist: Alissa Van Atta
Title: Mispriced
Year: 2026
Medium: Collage, Acrylic and Resin on Wood
Artwork Dimensions: 6 H × 6 W × 1 D inches
Framed Dimensions: 7 H × 7 W × 1.5 D inches
Original: One-of-a-kind mixed media artwork
Signed: Yes
Presentation: Black frame included
Collection: The Price of Her
Price: $195
Availability: Available
Original artwork by Alissa Van Atta. Carefully packaged for shipping with protection appropriate for the resin-finished surface and frame.
2026 | Collage, Acrylic and Resin on Wood | Original Framed Artwork
The price is wrong. The value was never yours to determine.
In Mispriced, contemporary artist Alissa Van Atta explores the complicated relationship between feminine worth, cultural expectations, and the systems that attempt to assign value to women.
Part of her provocative The Price of Her collection, the artwork transforms the familiar imagery of commercial barcodes into a pointed examination of how women are evaluated, underestimated, and measured against standards they did not create.
Bold black barcode lines stretch horizontally across a stark white surface, accompanied by a vertical sequence of oversized numbers. In the upper right, the softly handwritten word mispriced introduces an understated but powerful challenge to the mechanical certainty of the surrounding imagery.
In retail, a pricing error suggests that an item's assigned monetary value does not accurately reflect its intended price. It is a mistake that can be identified and corrected.
But what happens when the thing being inaccurately valued is a woman?
Throughout history, women's contributions have been systematically undervalued. Their labor, intelligence, creativity, emotional support, and achievements have often been measured against standards that diminish their significance or fail to recognize them altogether.
At the same time, women encounter relentless judgments about their appearance, age, desirability, relationships, and perceived success. Their value can seem subject to constant reassessment by a culture that treats feminine identity as something to be appraised.
Mispriced challenges the legitimacy of those judgments.
Rather than suggesting that a woman simply deserves a higher price, the artwork questions the underlying assumption that her worth can be assigned a price at all.
The restrained black-and-white composition reinforces this tension. The barcode represents the impersonal authority of commercial classification, while the handwritten declaration introduces a human voice capable of questioning the system itself.
Created using collage, acrylic, and resin on wood, the artwork combines the graphic precision of commercial labeling with the individuality of handmade expression. Its polished resin surface echoes the presentation of consumer merchandise, introducing an additional layer of irony into its criticism of commodification.
Within The Price of Her, Mispriced expands the conversation beyond ownership and availability to examine who holds the power to define value—and what happens when that authority goes unquestioned.
Minimal, provocative, and deliberately ironic, the work invites viewers to reconsider the difference between a price assigned by others and a worth that cannot be quantified.
Perhaps she was never mispriced. Perhaps the entire system of valuation was wrong.
Artist: Alissa Van Atta
Title: Mispriced
Year: 2026
Medium: Collage, Acrylic and Resin on Wood
Artwork Dimensions: 6 H × 6 W × 1 D inches
Framed Dimensions: 7 H × 7 W × 1.5 D inches
Original: One-of-a-kind mixed media artwork
Signed: Yes
Presentation: Black frame included
Collection: The Price of Her
Price: $195
Availability: Available
Original artwork by Alissa Van Atta. Carefully packaged for shipping with protection appropriate for the resin-finished surface and frame.
